We are seeking an enthusiastic and creative Entry-Level Digital Marketing Assistant to join our dynamic team. This is an excellent opportunity for someone looking to start a career in digital marketing. The ideal candidate will assist with various digital marketing tasks, gaining hands-on experience and training in the field.
Key Responsibilities
- Content Creation & Management
- Assist in creating, curating, and managing content for social media platforms, email campaigns, blogs, and websites.
- Help develop engaging and creative content for social media and digital marketing campaigns.
- Social Media Management
- Monitor and engage with the audience on social media platforms.
- Assist in developing social media strategies and campaigns.
- SEO & SEM
- Support SEO efforts by conducting keyword research and optimizing website content.
- Assist in managing PPC campaigns across various channels (Google Ads, Bing Ads, social media platforms).
- Email Marketing
- Help design and execute email marketing campaigns.
- Assist in tracking and analyzing email campaign performance and suggest improvements.
- Analytics & Reporting
- Use analytics tools (Google Analytics, social media insights, etc.) to measure site traffic and engagement.
- Prepare basic performance reports for digital marketing campaigns.
- General Support
- Assist in conducting market research to identify new opportunities and improve campaign performance.
- Provide general administrative support to the marketing team as needed.
Qualifications
- Education
- Bachelor’s degree in Marketing, Communications, Business, or related field (or currently pursuing).
- Technical Skills
- Basic understanding of digital marketing principles and tools.
- Familiarity with social media platforms and content creation.
- Basic knowledge of Microsoft Office Suite (Word, Excel, PowerPoint).
- Soft Skills
- Excellent written and verbal communication skills.
- Strong organizational skills and attention to detail.
- Creative thinking and a willingness to learn.
- Ability to work collaboratively in a team environment.
Preferred Qualifications
- Basic understanding of SEO, SEM, and PPC is a plus.
- Experience with content management systems (CMS) and customer relationship management (CRM) tools is a plus.
- Any relevant coursework or internships in digital marketing are advantageous.